Imagine going to the movies: the lights dim, the screen flickers to life, and for those couple of hours, you're transported into another world. But once it's over, you don’t take that experience home with you; it stays at the theater. This is exactly what happens with many skincare serums.
In previous discussions, we've delved into the world of serums, which are often hyped as the panacea for skin rejuvenation. These products are typically a concoction of ingredients that are poorly assembled - mostly runny, liquidy moisturizers infused with what marketers call "miracle" ingredients. These serums promise to confer rejuvenating, health-enhancing benefits for your skin, particularly your face.Serums are incredibly popular, often overpriced, and they come in very small packages. This means you're not getting much bang for your buck. Yet, people swear by these products. The scam lies in the immediate sensory satisfaction you get from the application. It's all about the experience - a well-crafted product with some color, a touch of fragrance, and a luxurious texture. You apply it, and instantly, there's a hydrating, soothing effect. This makes you believe you're gaining substantial benefits, that these effects are somehow long-lasting.But here's the reality: most serums are essentially worthless. They offer you a moment of luxury, a brief escape into the realm of perceived skincare efficacy, but that's where it ends. So, here’s my challenge to you: drop your serums altogether. Yes, I challenge you to throw out those serums. Don't worry about it; you're not losing anything beneficial. With serums, you're only paying for the experience - a pretty expensive one at that. You get the thrill of buying the product, the joy of opening that nice package, and the luxury of applying a product that feels good. But once that's done, it's like the movie's over; the benefits don't come home with you.I challenge you to exclude serums from your skincare routine and see what happens. You’ll notice that your skin will be just as happy without them, and you'll be much wealthier. Use the money you save to buy something nice for yourself, something that doesn't just vanish after the first application.So, are you ready to drop that serum, or are you holding onto it for dear life? Let me know your thoughts, your experiences. For more on this topic, I urge you to check out my book, "Six Skin: Skincare Made Simple." It dives deep into the scams of the skincare industry, illuminating how psychological manipulations work, how products are marketed, and how artificial needs are created. It also guides you on how to understand your skin's language and meet its needs in the most cost-effective way possible. Grab a copy, educate yourself, and save yourself some serious money.Remember, with serums, you're paying for an experience, not a skincare solution. It's time to take control of your skincare and your wallet.
If you found this helpful, subscribe to Dr. Bibi's Newsletter for cutting edge skincare and share this article. For further insights into skincare simplification, check out my book "Sick Skin - Skin Care Made Simple" on Amazon, now available in audio.
Watch “The Serum Challenge" on YouTube.
Thanks for reading and God bless.
Yuval Bibi, MD/PhD - Board Certified Dermatologist
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